Samsun Knight is an assistant professor at University of Toronto’s Rotman School of Management and a faculty affiliate at the University of Toronto School of Cities, where he studies quantitative marketing, optimal targeting and machine learning.

Separately, Samsun is a writer and graduate of the Iowa Writers’ Workshop, where he was a Truman Capote Fellow. His second novel, Likeness, was recently published and named a People Magazine “Best New Book” of July 2025—you can order a copy here (USA) or here (Canada). For writing-related inquiries, contact Emily Forland at Brandt & Hochman.